Be Pure. Be Fruitful. For over 30 years Apple & Eve has nurtured a pretty simple idea: to craft great tasting, healthy, 100% pure juice blends. From day one we decided we'd be the company that let juice be juice--all natural, no sugar added, nothing artificial--a big promise back then, and a promise we've been proud to keep ever since. For over three generations, families have enjoyed our pure Apple Juice, produced with honesty, integrity and a whole lotta' love. Pure 100% juice is what we're all about. You know it when you taste it, when every sip says, "This is the juice, the whole juice and nothin' but the juice." Apple & Eve.